Reputation management, leveraging social media, measuring influence, achieving employee buy-inâ€¦ the role of corporate communications has never been more varied. Learn how todayâ€™s leaders are dealing with the changing environment.
The Making of a Global CCOâ€¦Tips to the Top
Issues Management: Leveraging and Maximizing Your Inï¬‚uence
Social Engagement: Using Social Media Channels to Enter the Conversation
The Vuja de Moment: The Shift to Brilliant Employee Brand Experiences
Kraft Foods, Emerald Partners, PepsiCo, Walt Disney
Run Time: approx. 115 minutes